I just love it when new trends come along, particularly those that enhance the condominium lifestyle. One of the most exciting initiatives involves the “pop-up” concept similar to food trucks, but offering fabulous furnishings instead. Streetcar Developments has embraced the idea by holding Street Style pop-up furniture shops. The most recent took place at The Carlaw in Leslieville. Literally hundreds of buyers responded to the buzz created by this innovative shopping experience. In addition to snapping up amazing deals on designer furniture, shoppers had the opportunity to take advantage of Streetcar’s offer to design and furnish each loft purchased.
It’s a brilliant way of inviting the public to explore a condominium through a personal visit, and of inspiring them about the furnishings that will help them turn their suite into their home. Thinking out of the typical advertising box, Streetcar’s pop-up shop and furnishing offer created a win-win scenario that followed in the path of a summer of condo incentives across Toronto. Savvy buyers got some amazing deals with sell-downs, cash backs, free maintenance fees, lease backs and more. It’s all interesting, and it’s all good.